Вакансія Digital & Content Marketer

Skills

• SaaS
• SEO
• WordPress
• Google Ads
• PPC
• Ahrefs
• Google Analytics

Опис вакансії

We are searching for Digital & Content Marketer with a strong ability to manage digital content to support Marketing & Sales Team. Our new Digital & Content Marketer will inevitably be part of marketing and lead-generation processes.

Experience & skills:

• Proven experience in Digital Marketing and Content Management;
• Strong understanding of outsourcing & outstaffing marketing and the SaaS industry;
• English B2/C1 is a must;
• Knowledge of SEM and SEO principles and practical experience;
• Knowledge of key KPIs;
• Strong team player is a must;
• Experience with WordPress admin panel;
• Practical knowledge of PPC and Google Ads;
• Experience working with designers & content writers;
• Experience with creating content briefs;
• Knowledge of how Ahrefs/Google Analytics & other digital tools are working;
• Experience with landing pages/website pages optimization and improvement.

What should you do as Digital & Content Marketer:

• Create performance-based marketing & content plans for website/blog, brainstorm new strategies and approaches to improve MQL generation.
• Editing & occasionally writing content pieces.
• Execute these plans and be able to adjust them as to the current trends.
• Generate new marketing funnels ideas.
• Provide Search Engine Marketing input.
• Improve conversion points.
• Improve and adapt customer experience and user experience from a marketing point of view.