Вакансія Content Writer

Skills

• CMS
• SEO
• Google Analytics
• Semrush
• Ahrefs
• Canva
• Adobe Creative Cloud
• HTML
• CSS

Опис вакансії

Impressit is seeking a talented and motivated Content Writer to join our dynamic team. As a key player in our marketing efforts, the Content Writer will be responsible for creating engaging and informative content for our blog, social media, and any other communication channels with our target audience. This role is essential in showcasing the expertise of our company and highlighting the innovative work of our employees.

What you will do:

• Content Creation: Write, edit, and publish blog posts, articles, social media updates, and other forms of written content.
• Content Strategy: Collaborate with the marketing manager to develop a content strategy that aligns with company goals and targets.
• Industry Trends: Stay updated with industry trends and emerging topics to ensure content remains relevant and informative.
• Internal Collaboration: Work closely with developers, project managers, and other staff to gather insights and highlight their expertise.
• Performance Tracking: Monitor and analyze content performance metrics to refine and improve content strategies.

What we expect:

• 1+ years of experience in content writing, preferably in the IT or technology sector.
• Proven track record of creating engaging content for blogs and social media platforms.
• Exceptional writing, editing, and proofreading skills with a keen eye for detail.
• Strong research skills to gather information and insights from various sources.
• Proficiency with content management systems (CMS).
• Knowledge of SEO best practices to optimize content for search engines. Familiarity with SEO tools like Google Analytics, SEMrush, or Ahrefs.
• Basic understanding of graphic design tools like Canva or Adobe Creative Suite for creating visual content.
• Attention to Detail: Meticulous approach to writing and editing.
• Creativity: Ability to produce creative and original content that resonates with the target audience.
• Adaptability: Ability to adapt writing style to different audiences and platforms.
• Time Management: Strong organizational and time management skills to handle multiple projects and meet deadlines.
• Communication: Excellent interpersonal and communication skills to work effectively with team members and stakeholders.
• Understanding of IT and software development concepts to create accurate and insightful content.
• Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.
• Upper-intermediate or a higher level of English.

As a plus:

• Interest in emerging technologies like AI, AR, and tech in general
• Experience with video content creation and scriptwriting.
• Knowledge of HTML/CSS for basic website content updates.
• Understanding of analytics tools and the ability to interpret data to guide content strategies.