Курс Creative marketing manager

Шукай інсайти, генеруй ідеї рекламних кампаній і перетворюй їх на готові креативи за допомогою AI.

Програма курсу

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• How Education Process Works
• How Employment Process Works
• How to Study Effectively

Creative Marketing Basics

• Introduction to Creative Marketing
• The Role, Skills & Ideation of a Creative Marketer
• Team Ecosystem & Creative Workflow
• Course Overview

GenAI Essentials

• How GenAI Works
• Limitations of GenAI
• Prompting
• Responsible Use
• GenAI for Learning and Work
• How to Keep Up With AI

Creating Successful Creatives

• Audience Perception & Creative Anatomy
• Market & Audience Research
• Marketing Triggers, Performance Copywriting & Scriptwriting
• Hypothesis Generation & Creative Strategy
• Creative Production & Execution

Platforms and Launches

• Traffic Sources, Campaigns & Compliance
• Analytics & Performance Metrics
• Scaling, Creative Fatigue & AI-Assisted Analytics

Team Dynamics & Creative Operations

• Stakeholder Management & Feedback
• Cross-functional Collaboration
• Presenting Your Work & Reporting

Communication and Stress Management

• Introduction to Communication & Stress Management
• Confidence Building and Stress Management
• Diction, Filler Words Reduction, and Body Language
• Public Speaking
• Job Interview
• Written Communication
• Social Media Communication Skills Development

Employment

• Employment Roadmap
• Preparing Your Resume
• Interview Preparation
• Cover Letter Preparation
• Google, LinkedIn, DOU, Djinni
• How to Find and Apply for Vacancies
• Job Search Tips: Talking to Recruiters
• Work details FAQ
• MilTech

Особливості курсу

• Працюєш? Навчайся у власному темпі
• Щотижневі дзвінки з менторами
• Спілкування з одногрупниками
• Практичні навчальні матеріали замість довгих лекцій
• Гарантоване працевлаштування після закінчення курсу